Free templates

Free outreach tracker templates.

Spreadsheets for Instagram, LinkedIn and cold email outreach, with stages, follow-up reminders and your reply rate built in. Free, no sign up.

Instagram outreach tracker

Handle, niche, followers, message angle, stage and next follow-up for every DM lead.

LinkedIn outreach tracker

Profile link, company, role and message angle, with follow-up dates and stages.

Cold email tracker

Email, company, website and subject line for each prospect, with follow-ups.

All-in-one lead tracker

One sheet for every channel, with a channel column and the same numbers tab.

What every template includes

  • A stage list you pick from: New, Sent, Follow-up 1 to 3, Replied, Call booked, Won, Not interested.
  • Follow-up dates that turn amber on the day and red when overdue.
  • A Numbers tab with messages sent, replies, calls, wins, reply rate and close rate.
  • An example row showing how to fill it in.

How to use it

  • Add a row for each lead as you find them.
  • When you send the first message, set the stage to Sent and pick a follow-up date 2 to 4 days out.
  • Each morning, sort by next follow-up and work through the amber and red rows.
  • Once a week, check the Numbers tab and change one thing in your message.

Sending cold email?

Run your email through our free email spam checker before you send, so it lands in the inbox.

Questions and answers

Are the templates really free?

Yes. Download them, use them, share them. No sign up needed.

What is inside each template?

A Leads tab with a stage list, follow-up dates that turn amber when due today and red when overdue, and a Numbers tab that counts your messages, replies, calls, wins, reply rate and close rate by itself.

Do they work in Google Sheets?

Yes. Open the Excel file in Google Sheets with File, Import, and everything keeps working.

When should I move from a template to Tracker?

When you have more leads than you can scan in one screen, when follow-ups start slipping, or when someone else needs to see your pipeline. You can import the template straight into Tracker.

Outgrown the spreadsheet?

Import your template into Tracker and let it count, remind and report for you.

Want to see it first? Book a 20-minute demo